Top 5 Beauty Services That Will Be in High Demand in 2025

The beauty industry is constantly evolving, and in 2025 customers want more than just a flawless look — they're looking for experiences that are quick, personalized and easy to book.
If you want your salon to always be one step ahead, here are the top 5 services that will be in the spotlight this year:
1. Non-invasive facial treatments
LED therapy, hyperbaric oxygen or microdermabrasion remain in the top of preferences. Clients want visible results without pain or recovery time.
They fit perfectly into the package of fast and effective skin services.
2. Relaxing massage with aromatherapy
The fast pace of life makes massage a necessity, not a luxury. Aromatherapy adds an extra sensory experience, and clients appreciate it.
It includes 30- or 60-minute variants — and gives them the possibility of quick appointment online.
3. Eyelash extensions and eyebrow lamination
The gaze remains in the foreground. Procedures to define facial features are increasingly sought after, especially for fast and spectacular results.
Create combo packs and highlight them in your salon profile on Bookr.
4. Minimal Maintenance Haircuts
Customers want styles that look good effortlessly. Haircuts adapted to the shape of the face and hair texture are more popular than ever.
Provides personalized advice at every visit — differentiation starts from the details.
5. Minimalist or artistic manicure
Trends are divided into two: nude nails, with simple shapes, or artistic designs and fine details. Regardless of the style, manicure remains a basic service.
It highlights the portfolio of works and ensures fast bookings for loyal customers.
Keep up with what customers want
Every trend is an opportunity to attract new customers and keep existing ones loyal. And if the reservation takes 2 minutes, the chances of turning an idea into an appointment increase significantly.
That's why I created Bookr.To make it easy for you to promote your services, be present where customers are — and give them exactly what they are looking for.
Register on Bookr.ro and prepare your salon for the trends of 2025.